FIFA Objects to Name of Canadian Campaign For Equality in Soccer

Federation Internationale de Football Association, the governing body of professional soccer commonly known as FIFA, told a Vancouver campaign for equality in the sport that it is infringing FIFA trademarks, British Columbia’s Tyee online magazine reported.

FIFA sent a letter Nov. 15 to Why the Women’s World Cup Matters, a campaign to raise money for a First Nations girls’ soccer program and make it possible for more women to earn a living playing soccer, according to Tyee.

Carrie Serwetnyk, who is the first woman in the Canadian Soccer Hall of Fame, said she would make some changes, but refused to alter the campaign’s name, Tyee reported.

FIFA complained that the campaign’s name “could generate the impression” that an affiliation existed between it and the FIFA Women’s World Cup Canada 2015, according to Tyee.

As posted in Bloomberg.